How To Write A Pitch That Will Get Your Emails Read And Not Deleted

Thanks to MCM 201 student Haya Alhomaizi for this excellent article about how you can write effective email pitches. While the article provides 13 suggestions for writing a pitch that will get a journalist's attention, you can use these techniques for your survey pitches, too!

The article makes a good point about not mass distributing an email . . . it's better to personalize each email. However, in your case you will send your pitch to your personal email database of GUST students, so you don't have to personalize the pitch. You should, however, write a pitch that sounds like you so that when your friends read it they know it came from you. In other words, if you're normally informal with your friends when you send an email then your pitch should be informal. However, I do want it to include correct spelling, grammar and punctuation!

Read the article and thank Haya for bringing it to our attention!