Assignment #1 Due Tuesday 15 Feb 2011

Please watch this video:
http://espanol.video.yahoo.com/watch/4573127/12244007

After you watch the presentation, answer these questions:

1.  What three things did you learn from watching this video?

2.  If you were Matt Dunlop, what would you do differently to present this information online? How would you improve it?

3.  What is this video "selling"?

4.  Would you be inclined to send this video to other people who want to learn about email marketing? Why or Why not?

Rules of the Assignment:

1.  Must be typewritten (no handwritten work accepted)
2.  Due at the start of class on 15 February (not during the class, or after). So come to class with your assignment in hand!
3.  Type your name/student ID number in the top left of the assignment. On the second line type: MCM 201/Dr. Hayes.
4.  Number your answers.
5.  Answer each question briefly. Doesn't matter if you write in paragraphs or bullet style.
6.  Check your spelling, grammar, etc. It all counts! (See the rubric).

Thank you!

Dr. Hayes